Customer advocacy is the common thread connecting every aspect of your business.

Have you activated it properly?

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Activate Your Customer’s Voice with RO Innovation’s World-Class Selling Solutions

Reference Enablement

Reference Enablement

Customer reference management software designed to help you efficiently manage, protect and leverage the voice of the customer to impact revenue.

Content Enablement

Content Enablement

Central hub that enables your team to find & send the right content at the right time to engage potential buyers more effectively.

Sales Enablement

Sales Enablement

Elevate your peer-to-peer (P2P) selling efforts with customer references & the right content at each stage of the sales opportunity.

Partner Enablement

Partner Enablement

Best-in-class channel sales enablement solution that makes you more valuable to your channel partners through a better content experience.

What’s New

Sirius Decisions Customer Advocacy Research Brief

Customer Advocacy Programs: Asset Options

Some of the most important assets that marketers develop are those that allow buyers to benefit from the experience of current users of a product, solution or service. As a result, it’s critical to define where and when these assets will be deployed and the goal for deploying them.

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What Your Peers Are Saying…

In Customer Marketing, tying references to closed deals is the best way to track the impact we’re making to the company, especially as it relates to revenue. With RO, it’s a no-brainer! Rather than guessing, we can connect those dollars directly to what customer marketing is doing.
Becky LeungCustomer Marketing ManagerJive Software

B2B Software for Modern Sales and Marketing Success

The RO Innovation platform is the fastest and easiest way to create, deploy, manage and measure customer reference and sales enablement content. With seamless integration to leading marketing automation, CRM and other technologies, plus flexible implementation options and mobile sales enablement capabilities, we ensure your team is set for success. Check out a few of our happy customers.

 
Act-On Software
Broadsoft
Misys
Ceridian
vmware
bazaarvoice
Coupa
ca technologies
marketo
Dell EMC
jive
 

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