Customer advocacy is the common thread connecting every aspect of your business.

Have you activated it properly?

Learn More

Activate Your Customer’s Voice with RO Innovation’s World-Class Selling Solutions

Reference Enablement

Reference Enablement

Customer reference management software designed to help you efficiently manage, protect and leverage the voice of the customer to impact revenue.

Content Enablement

Content Enablement

Central hub that enables your team to find & send the right content at the right time to engage potential buyers more effectively.

Sales Enablement

Sales Enablement

Elevate your peer-to-peer (P2P) selling efforts with customer references & the right content at each stage of the sales opportunity.

Partner Enablement

Partner Enablement

Best-in-class channel sales enablement solution that makes you more valuable to your channel partners through a better content experience.

What’s New

Congratulations, Microsoft!

Microsoft is the winner of the 2017 RO Sherpa Award for Most Improved Program. The Most Improved Program award recognizes an organization that set a specific goal in the past, and has made major strides in accomplishing it.  On behalf of the RO Innovation team, congratulations Microsoft on this achievement!

Read More

What Your Peers Are Saying…

RO Innovation is the global sales enablement platform. With its integration with Marketo, it’s the holy grail of B2B Marketing. It’s account based marketing on the fly by sales. It’s very cool!
Chris AdlardGlobal Customer Advocacy ManagerMisys

B2B Software for Modern Sales and Marketing Success

The RO Innovation platform is the fastest and easiest way to create, deploy, manage and measure customer reference and sales enablement content. With seamless integration to leading marketing automation, CRM and other technologies, plus flexible implementation options and mobile sales enablement capabilities, we ensure your team is set for success. Check out a few of our happy customers.

Act-On Software
ca technologies
Dell EMC

Our Most Downloaded Resources