Brian Vail has joined RO Innovation as the Vice President of Marketing. Prior to joining the RO Innovation executive team, Brian was Executive Vice President of Corporate Marketing for MHI Global, an organization dedicated to improving sales performance for B2B sales organizations globally. In that role, he led a global marketing team responsible for developing and executing a clearly defined B2B marketing and communication strategy that included MHI Global’s brand development, segmented customer management strategies, demand generation campaigns and digital execution.

Earlier in his career, Brian spent more than 10 years in the office products industry with OfficeMax and Corporate Express where he was the Director of Contract Marketing, responsible for emphasizing account segmentation (large and mid-size enterprises), vertical marketing and brand management. Brian also has experience as an advertising agency account director where he worked with brands such as Coors, Bolle, AT&T, Charter Communications and Dean Foods.