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Trend Alert: iPads at Tradeshows

A couple of weeks ago, I attended an industry conference with a few of my customers to do some face-to-face networking. As I walked around to different booths it was amazing to see the number of people using iPads, tablets, their smart phones and other technology devices to take notes, capture contact info, show videos [...]

Got an iPad? We Have an App for That!

The days of wearing our thumbs away playing Snake on our Nokia 3310 are a thing of the past. That’s because many of us out now have slick new smart phones and tablet devices that deploy apps with a swipe of a finger. If you’re a marketing or sales business pro who has recently come [...]

All Aboard…Getting on the Mobile Train

“We’ve got an app for that.” That famous tagline seems to be taking hold in a big way with business…because mobile apps are taking off! According to a recent report from mobile apps maker, Appconomy Inc., 82% of the world’s fifty largest companies have rolled out mobile applications…major proof that enterprises are getting mobile. Recent [...]

Trend Alert: Medical Sales Reps Armed with iPads

Heaven help the sales rep that shows up at a doctor’s office with a paper presentation! Even a rep that shows up with a presentation on a laptop gets laughed at these days. If you’re not on an iPad…forget it!   Companies in the medical sector are passing out thousands of iPad tablet computers to [...]

The Key “Evolutions” of Sales Enablement Happening in 2011

Sales enablement is taking the worlds of sales and marketing by storm. And while it is important to know what the trends are for sales enablement in the marketplace, it is even more important to have a grasp on how they affect your business. Here is a short list of trends in sales enablement and [...]