RO Innovation Blog

How Does Sales Enablement Impact Your Business?

By Nichole Auston
April 13, 2013

Do you know whether your sales and marketing message and materials are helping to drive closed deals? Are your sales reps spending time building assets that could be readily available? Are you relying on a passive sales portal to get critical information to your sales team or channel? Sales Enablement, and the RO|Enablement software platform can drive sales productivity, higher quality customer experiences with your sales team, and create a clearer sales and customer picture for marketing teams and management.

How Sales Enablement Impacts Your Business

Nichole Auston
Nichole Auston is the Director of Marketing at RO Innovation. With a background in digital marketing and nearly a decade of experience managing marketing programs for a variety of SaaS companies, she’s passionate about sharing insights, best practices and stories about sales enablement and customer reference management, and the people and technology that power it.

Leave a Reply