Marketing Resource Management

Marketing Resource Management Made Easier & More Effective with RO|Enablement

Think of us as your marketing HQ for all of your sales, marketing and customer reference collateral, and communications. It's marketing resource management simplified!

How does it work as a marketing resource management solution?

By having all of the materials in one place, your team will spend less time looking for the right materials.
With the ability to rate marketing materials, you'll be able to zero in on the ones that are most effective at influencing prospects.
The email template feature ensures sales will be sending out personalized and professional emails each and every time.
Customized "Spotlight" landing pages enable you to create a personalized dossier with assets selected specifically to address a prospect's interests.
The best part of all - you can receive tracking alerts sent straight to your inbox to know when/what a prospect viewed which helps you improve lead quality and increase conversions.

The result?

Your marketing team can focus on the assets that drive ROI and engage qualified leads. Your sales team spends more time selling and less time asking marketing where the latest collateral is located. Best of all, your prospects receive meaningful correspondence that keeps them engaged in the sales cycle and more likely to take the next step. Get marketing resource management software solutions from RO|Innovation.

I would say that if you're looking for an [application] that has much greater ability to scale and the ability to adopt for new prospects and customers and you want to work with a professional company, you've got a great solution in References Online...

- Craig Schlagbaum
VP Indirect Channel Sales, Level(3)

Check out all our references

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