Benefits
RO|ReferenceView Benefits
Have you thought about the importance of customer references in your sales cycle? Decision-makers aren’t swayed by glossy one-sheets—rather they make their purchase decisions based on the feedback of real end-users and peers. Using references, however, can be a time-consuming challenge. In addition to locating a customer reference that is relevant to your prospect, you also need to determine the reference’s availability and facilitate the interaction (phone call, email, site visit, etc).
RO|ReferenceView eliminates these headaches by providing a centralized online database that stores all reference materials and allows users to
- Save time by searching and filtering queries to easily locate the right reference assets
- Identify the customer references who influence deal flow by tracking the usage of advocates
- Protect sensitive client information by controlling the levels of permission across the company
- Optimize the customer reference workflow by utilizing request, fulfillment and nomination tools
- Ditch the manual process of tracking utilization by configuring dashboard views and reports of reference activity
- Manage just one tool by integrating with widely used CRM platforms; SalesForce.com AppExchange Certified
References-Online's products are invaluable to Sterling Commerce...we can't even put a price tag on the value of a prospect hearing an existing customer discuss business challenges and how our solutions have made their company successful."
- Mary Beth Linn
Customer Reference Program Manager, Sterling Commerce
Customer Reference Program Manager, Sterling Commerce
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