Overview
RO|ReferenceView Overview
Customer references have always played an important role in positively influencing prospects and RO|ReferenceView gives your company the organizational know-how, tools and reports you need to use them effectively and efficiently in your organization.
The data from a recent Eccolo Media study paints a compelling picture of customer reference video usage. Did you know that
- Video is the 2nd most influential type of collateral for tech buyers
- There was a 75% increase in the use of video by technology prospective buyers from 2008 to 2009
- 80% of reference materials live on prospect/ buyers' desktops (including digital, video, audio, etc)
- 80% of technology purchasers share material with each other
We’re looking forward to speaking with you today whether you are just thinking about formalizing a customer reference strategy or you’re a seasoned customer reference management specialist.
Over the years, my team has worked with a variety of reference database tools so we had a clear vision of desired functionality needed from a hosted reference management solution. References-Online met our criteria and demonstrated the capability to meet our unique needs."
- David Bangs
VP of Sales, LeftHand Networks
VP of Sales, LeftHand Networks
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