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Reference & Marketing Assets

The members of your sales team are always looking for the easiest and fastest way to get their hands on the right marketing or reference assets when they need them. RO|ReferenceView makes it easy to find the RIGHT materials for the RIGHT sales situation with the asset library when sales needs them.

Find the Right Reference Asset

Reference View catalogues all

reference assets, such as audio and video testimonials, as well as relevant case studies and datasheets all in one central location so sales doesn't have to go searching for materials in several different places. ReferenceView makes it easy to find the right asset through keyword searches and easy sorting by pre-set categories.You can even choose to add a robust serach wizard to ReferenceView.

View Recommended Assets

If you would like to replicate the sales performance of your top sales reps in how they use references, ReferenceView can facilitate that by listing the most recommended marketing assets and reference materials for a specific prospect situation or stage in the sales cycle. This features allows the sales team spends less time hunting and more time selling! ReferenceView also makes it easy to find the top rated assets and spotlights and see what other sales reps find most effective with prospects.

Get Direct Feedback

When sales sends a prospect a spotlight (a microsite containing the relevant assets and information for that prospect), the prospect has the opportunity to give marketing feedback on the usefulness and value of what was sent to them. This gives you valuable insight into what is working, what's not, and where to invest future dollars to improve your reference program and assets.

Likewise, ReferenceView also gives your internal team the opportunity to rate and comment on the effectiveness of reference and marketing materials, giving you the direct input you need from internal stakeholders to react and focus efforts where they are most productive.

Share Via Social Media

Tweet this! ReferenceView allows you to share links to spotlights and send invitations to prospects via the msot common social media platforms such as LinkedIn, Facebook and Twitter.