RO Innovation is proud to announce a new addition to our website! We have several new on-demand video overviews of many key features of RO|ReferenceView. The collection of 1 minute videos are designed to show select product features in-action to give viewers a better understanding of how they work, as well as better comprehend the value of the robust capabilities of our customer reference software. These videos can be accessed from the RO Innovation ReferenceView Overview page on our website.

View our short video guides for an overview of ReferenceView features, including:
•    Reference request & nomination workflows to support best practices
•    Searching, finding and sending customer reference and sales assets in
a centralized library
•    Integration points with CRM platforms like
•    Spotlight/Microsite functionality to send “packages of assets” to prospects
with prospect activity tracking for appropriate follow up
•    Easy to use dashboards for searching, reporting and quickly gathering information
•    Mobile application demo for iPad and iPhone devices

We hope you enjoy the videos (we think they’re pretty slick), and tell your colleagues about them. Of course, if you’re already looking for a customer reference software solution, we are happy to have a deeper conversation with you about anything you see in these videos…just email us or give us a call today!

Jim Mooney
Jim Mooney is the Founder & CEO of RO Innovation. His passion for helping salespeople excel in all aspects of B2B selling, especially where customer references are involved, was the reason he started the company. His desire for helping others succeed flows through in the expert thought leadership he provides the industry, his customers and his employees.